How to Apply Moisturizer for Glowing, Healthy Skin

Getting the most out of your moisturizer isn’t just about slapping it on—it’s about how and when you apply it. Here’s how to level up your routine:

1. Prep Matters
Your skin’s outer layer works like a shield to hold in moisture. Washing your face or body first doesn’t just clean—it preps your skin to soak up products better. Warm a small amount of moisturizer in your hands to make it easier to spread. Gently smooth it upward (think neck to forehead) to avoid tugging at your skin. After a shower, pat your skin dry but leave it slightly damp—this “damp skin trick” helps lock in up to 70% more moisture compared to dry skin.

2. Massage (But Keep It Chill)
A little massage can boost your skin’s glow by improving blood flow and helping products sink in. For your face, use soft circles around your cheeks and forehead—no heavy pressure! On your body, try long strokes moving up. But don’t overdo it—scrubbing too hard can irritate your skin. Let the moisturizer sit for a few minutes before adding other products to avoid clumping.

3. Timing Is Everything
Moisturizer works best as the final step in your skincare routine after serums (like hyaluronic acid) but before oils or sunscreen. Apply it to damp skin, morning and night, to trap hydration. In humid weather, lighter gels keep shine at bay, while thicker creams protect against dry winter air. Stick with it—regular, thoughtful application keeps your skin soft, strong, and glowing long-term.

You got it! Just clean, damp skin + gentle application + consistency = happy skin! 🌟